A recognizable logo, a harmonious color scheme, a unified look for print materials…it’s all part of brand identity. And a carefully constructed facet of that identity is found in color choices.
It’s important to use hues that send the right message – in this case, a message of hope and healing. Add employee photos, and Seasons Behavioral Health has created a foundation of trust upon which to build their new identity.
Talk About A New or Refreshed Identity Plan TodayAlthough Seasons Behavioral Health is part of Trigg County Hospital, they needed a separate identity, a stand-alone brand that would show the community who they are and what they do.
Hudge Creative started with a logo that reflects the company’s message: counseling for the changing seasons of life.
A color scheme unique to that logo is echoed in marketing materials and educational literature.
And new corporate photographs introduce the people behind the brand, an important part of building trust with new clients.
